Quick-Guide-to-Improve

We already know that Google ranks webpages based on a whole slew of different factors… Exactly what these factors are however, is a bit of a trade secret. We just so happen to have the skinny on a number things that contribute to your search ranking. There are over 12 billion Google searches a month,… Read More


seo-mysteries-uncracked

Will the mystery surrounding back linking echoes ever be solved? What are the effects of removing back links and how does it impact search ranking in Google? For this week’s SEO Mystery, we decided to research how the “backlink echoes” or “backlink ghosts” have been a particularly tricky mystery that no SEO company expert has… Read More


SEO-Mysteries

Every website owner and website design and development company alike will agree that being ranked #1 in terms of search on Google is the highest achievable position, right? Wrong. What if I told you that Google’s #1 ranking is not in fact the top spot? Google’s position “number zero”, also known as Rich Answers, is… Read More


seo-mysteries-1

What happens when a local website design and development company puts Search Engine myths to the test… Everyone knows that ranking #1 on Google is much better than ranking #20. But how do you make the move? Google evaluates over 200 search factors on a website (in mere seconds) before ranking it for search. Along… Read More


mobile-friendly

Last Spring Google implemented an algorithm change that shifted the way it ranks search results — mobile-friendliness was made a ranking signal for all websites. This change came about from the explosion of mobile web use in recent years, which has only continued to increase since the new ranking factor was established. Mobile searches have… Read More


online-review

Online business reviews have become the cornerstone of consumer decision-making. A recent study revealed that 90% of consumers agree that a positive online review will influence their buying decision, and 86% said the same about negative reviews. Positive and plentiful reviews have also been proven to build trust in a brand and boost local SEO.… Read More


local-seo-2016

Whether you are a small business, ecommerce website, or an international brand, digital consumer trends are evolving and affecting your sales. Recent studies reveal that when preparing to make a major purchase costing $500 or more, 80% of consumers start their search process online from home (a steep increase from 20% in 2014) and spend… Read More


hack

You may have heard about it in the news recently — the scandal that’s making headlines, deemed the largest online information leak in history; the Panama Papers. If you haven’t heard about it, here’s an overview: Mossack Fonseca, a Panamanian law firm, got hacked through their WordPress website. 2.6 terabytes of data including 11.6 million… Read More


digital-marketing

A digital asset is any online entity that you’ve invested time and/or money into and expect a result from. Some of your digital assets may include a website, your company logo, images, file pertaining to your finances, or confidential employee information. These assets carry value in their ability to generate leads, assist in digital marketing,… Read More


seo-performance

Maddie Swymer reveals her comprehensive research on website-related issues that hinder your local SEO presence when you are trying hard to sell local. So, your website boasts beautiful visuals, a frequently updated blog, and social media integration… but you’re still not ranking locally on Google for your services. There might be a fault in your… Read More


Respond-to Demand-Near-You

Local SEO is becoming increasingly important for businesses everywhere. If your customer base is predominantly in specific identifiable areas, rather than internationally-based, local SEO services are what your company should be focusing on. Concentrating your SEO efforts locally has many advantages; better relationships with local businesses, more customer reviews and ratings, the ability to market… Read More


pinterest-featured

Since it’s launch in 2010, Pinterest has become an increasingly useful and relevant social media platform to grow your business online. It’s aesthetically pleasing interface and focus on visual content appeals to Internet users from diverse demographics. Pinterest currently boasts over 100 million active users and is valued at around $11 billion.The platform has proved… Read More