Portsmouth, N.H., June 18, 2007 – Kirk Communications, a leading public relations and integrated marketing agency, has been selected by IMT Partners as its agency of record. Based in North Chelmsford, Massachusetts, IMT Partners is the leader in providing products and solutions to avoid, reduce and contain storage total cost of ownership (TCO). The company’s eSCMT appliance gives CIOs and storage professionals a complete view of TCO for their deployed storage assets.
Kirk Communications was selected because of the company’s versatility in a wide array of marketing functions, including public relations, content creation, graphic design, lead generation and CRM Systems.
“Kirk Communications senior team brings the experience and marketing knowledge that we need to help position IMT Partners as the leading provider of Storage TCO Management Solutions,” said Thien Doan, CEO and founder of IMT Partners.
Kirk Communications enabled IMT Partners to launch its eSCMT product and will be working with IMT Partners on a number of new product developments which will be launched in the fall of 2007.
About IMT Partners
IMT Partners, the leader in storage TCO management, provides vendor-independent products and solutions that simplify storage TCO management. The company’s enterprise Storage Cost Manager (eSCMT), is the industry’s only appliance that gives CIOs and storage managers the power to actively manage and significantly reduce total cost of ownership (TCO) associated with storage and data management. eSCMT provides executive dashboards and with more than 50 standard graphical and tabular financial and operational reports that detail the use and cost of a customer’s storage, independent of storage type, tier, vendor and location.
IMT Partners helps companies leverage existing SRM tools for automated data updates, and enables the centralization of all existing storage assets and costs. For more information please visit www.imtpartners.com
About Kirk Communications
Based in Portsmouth, N.H., Kirk Communications is a leading provider of integrated marketing solutions that include public relations, campaign design, management and graphic design. Kirk Communications’ clients include CipherOptics, Telindus and Aegis partners. For more information, visit www.kirkcommunications.com