Does your business have an online presence? Each day more and more people are starting businesses. Whether the business is brand new or hasn’t been active for a while, it is crucial that a business has a quality online presence and thorough strategy to drive more qualified traffic to the website and market the company as leaders in the industry. Growing your business online doesn’t happen overnight, it requires time and patience. Never take your foot off the gas.
Is your website responsive? The increase in mobile search traffic has led search engines tolook into mobile-friendliness as criteria for ranking websites. User experience is a major factor in SEO these days, and finding the right SEO company to optimize experience is very important.
Having an SEO company who can ensure the front-end content matches the back-end content with monthly off-page work is key to being found, resulting in more traffic, more leads, and more business. Increasing your keyword rankings to ensure that you beat out the competition requires a strategic plan with monthly off-page work. Finding an SEO company that can manage this for you and send monthly detailed reports is important so that a business can track their growth in regards to search month after month.
Having a website isn’t enough these days. SEO maintenance to ensure up-to-date content, relatable images, easy contact forms, and working links is extremely important with potential client/customer engagement. If a client/customer gets frustrated or finds outdated information, they might be ready to move on to our competition. Seamless user experience is the goal.Don’t let your competition beat you. Researching the ins and outs of their design, marketing plans, rankings, etc. can give you a heads up on how to stay ahead of the game.
There are many moving parts you need to be aware of when growing your business online. It takes time and patience to balance a powerful social media presence, and maintain an SEO-friendly website. It’s important to take the time to learn how to use and optimize social media channels like Twitter, YouTube, Facebook, LinkedIn etc. Learn how to optimize your social media account with these quick tips. As a social media management company, we understand the how to make these platforms work together and drive the most business.
There are no “quick fixes” with Search Engine Optimization practices. Your website needs consistent SEO Maintenance. This requires continuous blog posts,SEO content writing, and knowing keyword rank positions and consistently move them up.
In order to gauge how your website is performing, it is extremely beneficial to learn how to use and analyze Google Analytics. Google Analytics is a free tool that collects data on your website. This data includes detailed analytics on how your website is performing—get insight on how many visits your site gets, where your visitors are located, traffic channels (social, paid search, etc.) and more! An experienced web design and development company will use this tool to monitor a website’s performance and make decisions on how to improve it.
Kirk Communications, a global website design and development company, with franchises all over the US, has had proven great results in as little as 3 months. For more information, visit www.kirkcommunications.com or call 603-766-4945.
