Kirk Communications Designs and Launches a User Friendly New Web Site for Choicelinx

Portsmouth, N.H. – October 19, 2010 – Kirk Communications (, a leading global provider of integrated marketing solutions, today announced the launch of the new updated Web site for Choicelinx (, a technology and service provider of benefits administration and configuration applications for employers.

The company’s new Web site presents Choicelinx’s core capabilities in an easy to use but visually appealing format. The management team at Choicelinx worked with Kirk Communications to determine that a sleek, modern graphic design would strategically align with the Choicelinx corporate vision. The teamwork between Choicelinx and Kirk Communications developed a new website that best represents the Choicelinx brand.

Kirk Communications also developed some new, interactive features that include a Return on Investment Calculator, and information request form that increased the sites overall functionality. The user-friendly interface is as immediately noticeable as the flash on the home page, which highlights several of the company’s Case Studies.

“We chose Kirk Communications based on their proven track record of creating not only innovative designs but user-friendly interfaces,” said Tracey Turner, VP Marketing Product Management. “Working with Kirk’s Web development team allowed us to take the Web site to the next level and incorporate real-life examples and interactive applications that let our clients see in advance the savings they can realize by implementing Choicelinx solutions,” Turner, said.

About Kirk Communications
With offices in Portsmouth, N.H. and New Delhi, India, Kirk Communications is a global provider of integrated marketing solutions that include public relations, graphic design and interactive services including advanced 2D and 3D animation, website development and e-marketing. Our philosophy is based on a focused commitment to strategic and tactical corporate communications that is shared with clients across a broad range of vertical markets including technology, financial services and healthcare. Kirk Communications offers a suite of state-of-the-art Search Engine Optimization (SEO) and Pay per Click (PPC) analytics, that, in conjunction with innovative message formation, helps our customers refine their brand, increase visibility and stay ahead of their competitors. Kirk Communications counts among its clients CipherOptics, IDG, Sagamore Systems, ITelagen, SeaNet Technologies and Animetrics. For more information, please visit us on the web at

About Choicelinx
Choicelinx is a technology and service provider of benefits administration and benefits configuration applications for employers. The dedicated professionals at Choicelinx are committed to simplifying the benefits enrollment and administration process for brokers, employers, and employees. Using highly intuitive tools and easy-to-understand language, Choicelinx makes the enrollment process quick and pain-free. Our flexible technology platform and service offerings allow us to effectively serve customers that range in size from 50 to more than 30,000. We are committed to continually improving our products and services to help customers respond to the changing benefits landscape. For more information about Choicelinx please visit us on the Web at