Finding Customers – How to adjust with New Google Data Restrictions
By: | April 22, 2024
Over the past year Google has been working on Google AI search and it will potentially have a big impact on search.… Read More
How is AI impacting Search?
By: | January 16, 2024
Over the past year Google has been working on Google AI search and it will potentially have a big impact on search.… Read More
Do Number of Pages on your Website Matter?
By: | February 13, 2018
With billions of websites and new ones being added every day, content becomes one of the most important factors in ranking your site against your competitors. Adding new content to your site should be a part of your overall marketing budget and weekly if not daily activities. New content shows your customers that you are… Read More
Craft the Perfect Email Marketing Campaigns to Attract the Right Customers!
By: | September 27, 2016
Catch your audience’s attention! Kirk, as a website design and development company, understands how design can impact your target markets attention and decisions, that is why crafting the right email campaign is key to attracting the right customers for your company. Not all companies can dedicate the time necessary to design, organize or write the… Read More
5 Reasons Why Your Company Needs a Mobile App!
By: | September 20, 2016
Companies cannot have a mobile marketing strategy that is stagnant. In this rapidly growing digital age, where mobile-friendly websites are a must, it is vital to be one step ahead of your competition. More and more small to medium sized businesses have been placing their budget towards mobile application development to better serve customers in… Read More
Its Engagement Season – Social Media Engagement That Is!
By: | September 5, 2016
Social media has easily become one of the forefronts of digital marketing. The versatility of social media and the number of platforms makes it easy to incorporate throughout your business’s digital strategy. So, once you take the plunge and create social media accounts for your company, what’s next? Your next goal is to make these… Read More
Is Your Digital Strategy Generating Qualified Leads?
By: | August 4, 2016
Having hundreds, or even thousands of social media follower, likes, retweets, comments, etc. is great — but are these users part of your target audience? Will these “likes” lead to conversions? You need to make sure you’re reaching the right people. Growing your business online and getting the right kind of visitors involves Search Engine… Read More
Mobile-Friendly Websites, a Necessity for 2016
By: | July 21, 2016
Ever heard of Google’s update “MobileGeddon”? Chances are your answer is no…but if you operate a website for your business, you may want to pay attention! This Google algorithm update from 2015 gives mobile friendly websites an extra boost in their search ranking. With over 60% of website traffic coming from mobile devices these days,… Read More
Quick Guide to Improve Your Search Ranking
By: | July 13, 2016
We already know that Google ranks webpages based on a whole slew of different factors… Exactly what these factors are however, is a bit of a trade secret. We just so happen to have the skinny on a number things that contribute to your search ranking. There are over 12 billion Google searches a month,… Read More
5 Reasons Local SEO is More Important Than SEO
By: | March 18, 2016
Local SEO is becoming increasingly important for businesses everywhere. If your customer base is predominantly in specific identifiable areas, rather than internationally-based, local SEO services are what your company should be focusing on. Concentrating your SEO efforts locally has many advantages; better relationships with local businesses, more customer reviews and ratings, the ability to market… Read More
Integrating Search into your overall marketing plan
By: | June 24, 2015
Since 1993, I have worked in technology marketing. Before the advent of the internet, email and social campaigns, the main medium to identify, track and get customers into a pipeline was through live events. Those consisted of tradeshows, seminars and analyst meetings.
Do Paid Search Ads Work
By: | March 12, 2013Do Paid Ads Work?… Read More
How to Post on Open Directories
By: | March 21, 2012We often get asked about directories and directory listings. Directories are essentially huge online phone books. They are important for search for several reasons. First, they allow your content to be found in places that are highly searched. Second, correctly done, directory listings create a valuable link back to your website. What is a valuable… Read More
Google’s Image Search
By: | July 23, 2010I must say I’m pretty impressed by Google’s new Image Search. There are a number of new features that are pretty cool. Google Image search now features instant scrolling. What this means is that instead of looking at a static image and then clicking a link to get to a new page users can now… Read More
Facebook does matter
By: | July 22, 2010When I first logged onto Facebook, I was not a big fan. All those “Friends” from high school are not really friends but acquaintances. However, Facebook has a page rank of 10, and for that reason alone, Facebook matters. Just recently, Facebook announced that the social networking site has passed 500 million users. Six years after Facebook launched,… Read More
